Privacy policy
Last updated: August 27, 2026
Privacy Policy
Thank you for placing your trust in TheNorthwest.com. Your privacy is important to us, and we are committed to providing a safe and secure online experience.
This Privacy Policy describes how we collect, use, and protect your information, as well as the choices available to you regarding our use of that information.
This Privacy Policy applies to www.thenorthwest.com (the “Service”), operated by The Northwest Group and its affiliates (“The Northwest,” “we,” “us,” or “our”). It applies whether you are a Visitor, meaning you browse the Service, or a Member, meaning you have registered, made a purchase, or otherwise transacted with the Service.
By using the Service and providing information through the Service, you consent to the practices described in this Privacy Policy. We encourage you to review this Privacy Policy periodically, as it may be updated from time to time.
What Information Does The Northwest Group Collect About Me?
The Northwest Group collects personal information that you provide in connection with purchases and other interactions with us. This may include:
- Your name, telephone number, email address, and other contact information
- Purchase history and product preferences if you are a registered user
- Information provided in connection with returns, refunds, or exchanges
- Information submitted when creating an account or registering on our website
- Information provided when contacting customer service
- Information submitted through surveys, sweepstakes, contests, promotions, feedback, or other submissions
- Information included in comments or other content you choose to post
When you make a payment by credit card or debit card, you provide payment information necessary to complete the transaction. We do not store credit card information.
You may also be able to share certain website content with friends. When using this feature, we may request your email address and your friend’s email address. We use this information only to fulfill your request and do not retain it for unrelated marketing purposes.
Cookies, Web Beacons, and Automated Information
We may collect and store certain information automatically through cookies, web beacons, and similar technologies.
Cookies are small text files placed on your device when you visit our websites or interact with our internet marketing channels. Cookies help us recognize you and remember your preferences when you return.
Web Beacons, also known as pixel tags, are tracking technologies that may be used to monitor visits to certain pages and interactions with our websites and marketing communications.
Information collected through these technologies may include:
- Internet Protocol (IP) address
- Operating system and browser information
- Device characteristics
- Geographic information
- User identifiers
- Information about your interactions with our websites and internet marketing channels
We use this information to help ensure our websites and marketing channels operate efficiently, understand how customers interact with them, personalize your experience, evaluate advertising effectiveness, and provide relevant advertisements and offers.
Your Choices
We collect, use, and disclose information in accordance with this Privacy Policy in connection with our:
- Websites
- Internet marketing channels
- Marketing campaigns
- Marketing programs, including loyalty programs
You may have choices regarding certain communications and uses of your information, as described below.
Communications, Unsubscribe, and Opt-Out
Regardless of your marketing preferences, The Northwest Group may send service-related or transactional communications when necessary.
You may unsubscribe from marketing communications by following the instructions contained in the applicable email or other message.
If you unsubscribe, you may still receive communications that were already in production due to scheduling. You may also continue to receive transactional or service-related communications, including product recalls, order information, tracking updates, and service notices.
SMS Policy
The Northwest Group, LLC (“The Northwest Group,” “we,” “us,” or “our”) respects your privacy and is committed to protecting information collected in connection with our SMS and MMS text messaging services.
SMS Consent and Opt-In
Providing a mobile telephone number does not automatically enroll you in SMS communications from The Northwest Group.
You may opt in to receive SMS communications by:
- Initiating a text message to a telephone number operated by The Northwest Group and requesting communication by text
- Replying or texting JOIN or OPT-IN when instructed
- Providing your mobile telephone number to a Northwest Group representative and explicitly requesting communication by text
- Using another SMS consent or opt-in mechanism provided by The Northwest Group
By texting JOIN, OPT-IN, or otherwise expressly requesting SMS communication, you consent to receive SMS or MMS messages from The Northwest Group at the mobile telephone number provided.
Messages may include:
- Customer service communications
- Responses to inquiries
- Account-related information
- Order, shipment, and delivery updates
- Product or service updates
- Promotional and marketing communications, where applicable and where consent has been provided
- Other business communications requested by or relevant to your interaction with The Northwest Group
Message frequency varies. Message and data rates may apply.
Consent to receive SMS messages is not a condition of purchasing goods or services.
You may withdraw your consent at any time by replying STOP. For assistance, reply HELP.
Information We Collect Through SMS
When you communicate with The Northwest Group by SMS or MMS, we may collect:
- Your mobile telephone number
- Your name and other contact information
- The content of messages you send to us
- Information related to your customer service request, order, account, or other business interaction
- Your SMS opt-in and opt-out status
- The date and time of SMS communications
- Other information you voluntarily provide through text messaging
How We Use SMS Information
Information collected through SMS communications may be used to:
- Respond to customer and business inquiries
- Provide customer service and support
- Communicate account-related information
- Provide order, shipment, and delivery information
- Provide product or service updates
- Provide promotional or marketing communications where consent has been provided
- Respond to requests initiated by the recipient
- Maintain records of customer communications
- Operate, maintain, and improve our messaging services
- Comply with applicable legal and regulatory requirements
Mobile Information and Third-Party Sharing
The Northwest Group does not sell, rent, or share mobile telephone numbers, SMS opt-in information, or SMS consent information with third parties or affiliates for their marketing or promotional purposes.
Mobile information may be shared with service providers that perform services on behalf of The Northwest Group when necessary to operate and provide our SMS messaging services.
These service providers are permitted to use the information only as necessary to provide services to The Northwest Group and are not authorized to use SMS consent information for their own marketing or promotional purposes.
SMS opt-in data and consent will not be shared with third parties for their marketing or promotional purposes.
We may also disclose information when required by law, regulation, legal process, or governmental request, or when reasonably necessary to protect the rights, property, or safety of The Northwest Group, our customers, or others.
Opting Out of SMS Messages
You may opt out of SMS communications from The Northwest Group at any time by replying STOP to a message.
After submitting an opt-out request, you may receive a final confirmation message. You will no longer receive messages from that SMS messaging program unless you subsequently opt in again.
SMS Help
For assistance regarding SMS communications, reply HELP to a message or contact The Northwest Group using the contact information provided on our website.
Message Frequency and Charges
Message frequency varies depending on your interactions with The Northwest Group.
Message and data rates may apply according to your wireless carrier and service plan.
SMS Data Security
The Northwest Group uses reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.
However, no method of electronic transmission or storage can be guaranteed to be completely secure.
SMS Data Retention
We retain SMS-related information for as long as reasonably necessary to provide our services, maintain business and communication records, comply with legal obligations, resolve disputes, and enforce our agreements.
International Users
Our digital operations are conducted in the United States.
Regardless of where you live, you consent to your personal data being transferred, processed, and stored in the United States and to The Northwest Group collecting and using your personal information in accordance with this Privacy Policy.
Access and Correction
Subject to applicable law, you may have the right to access personal information we have retained about you and request that inaccurate information be corrected, updated, blocked, or deleted.
We may limit or deny access where providing access would be unreasonably burdensome or expensive, subject to applicable law.
Requests may be submitted using the contact information provided in the Contact Us section below. Please include your name, email address, and postal address with your request.
Based on your browsing activity with us and other online services, we may personalize your experience through our websites and internet marketing channels.
You may choose to restrict certain technologies, such as cookies or location services. Doing so may limit your ability to use certain website features.
Even if you opt out of certain interest-based advertising, you may still see advertisements from The Northwest Group. However, those advertisements may no longer be based on your browsing history.
How Does The Northwest Group Use My Information?
Information we collect may be used to:
- Process and complete purchase transactions
- Identify product and service preferences and notify you about products, services, and promotions that may be of interest
- Improve our products and customer service
- Notify you about new services, features, promotions, and special offers
- Respond to inquiries
- Administer promotions, contests, and sweepstakes in which you choose to participate
- Measure the effectiveness of advertising and offers
- Customize advertising and services
- Conduct research
- Understand website activity and improve the website experience
- Collect aggregated website visitation statistics
- Help prevent fraud and minimize credit risk
Does The Northwest Group Share My Information With Third Parties?
We may share certain personal information with third-party service providers that perform services on our behalf or with whom we contract for purposes described in this Privacy Policy.
For example, third parties may assist us with:
- Website hosting
- Website functionality
- Email communications
- Printing and mailings
- Sweepstakes, contests, and promotions
- Payment authorization and processing
- Data analysis
- Advertising measurement and effectiveness
These providers receive only the information necessary to perform their designated functions. We do not authorize them to use or disclose your personal information for their own or others’ marketing purposes.
Please contact us using the information below if you have additional questions regarding our use of third-party service providers.
Your Rights and How We Share Data
Depending on applicable law, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Opt out of the sale or sharing of your information, including for cross-context behavioral advertising
To exercise these rights, submit a verifiable request through our U.S. Privacy Rights Request Page.
We will respond to qualifying requests within 45 days, as applicable.
We share information with service providers, such as payment processors and analytics providers, only as necessary for business operations. These providers are contractually required to use your information only as instructed by us and not for their own purposes.
Additional self-service options for downloading, correcting, or deleting your information may also be available through our U.S. Privacy Rights Request Page.
Is My Information Secure With TheNorthwest.com?
Protecting your personal information is important to us.
We use Secure Sockets Layer (SSL) technology to help protect online order information while it is transmitted over the internet. SSL encrypts information before it is transmitted from your device.
To use this technology, your browser must support SSL.
While we use security measures intended to safeguard personal information, no electronic commerce system, transmission method, or storage system can be guaranteed to be completely secure.
You are responsible for maintaining the confidentiality of your username, password, and account information. If you use a computer or device accessible by others, you should sign out after completing your session.
If you are unable to access our secure server, please contact Customer Service at 1-800-242-6996.
Please see our Website Terms of Use for additional information.
Children’s Privacy
Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under the age of 13 through the website.
If we become aware that we have inadvertently collected personal information from a child under the age of 13, we will delete the information from our records.
Changes to This Privacy Policy
The Northwest Group may update this Privacy Policy periodically to reflect changes to our practices, services, or legal requirements.
Updates will be posted on our website with a revised effective date, when applicable.
We encourage you to review this Privacy Policy periodically.
Contact Us
If you have questions about this Privacy Policy, our SMS messaging practices, or the handling of your personal information, please contact us:
Call: (516) 484-6996
Email: help@thenorthwest.com
Mail:
The Northwest Group, LLC
900 Merchants Concourse, Ste 216
Westbury, NY 11590
The Northwest Group, LLC
© The Northwest Group, LLC. All rights reserved.